We are the Filberry Family and I guess we're what's called a 'blended family' - two divorced parents, Phil and Kim, and between us we have four children who challenge, perplex, amuse and amaze us every day! 


They say, 'Every cloud has a silver lining' and that's really how we came to start Filberry.  Unfortunately, one of our children became seriously ill and was in hospital for several months followed by another two years to get back to full health. Thankfully she's now made an amazing recovery.  Although it was a super stressful time, it forced us to make some changes for the better and Kim gave up her career so she could be there 24/7. With Kim at home, we started looking into ways she could work from home but still be completely flexible with her time. 


An online business seemed the perfect answer, but it had to be something that makes a positive difference to people's lives. Our recent experience had taught us how important it is to cherish each day, so we felt inspired to create products that make family life better and encourage families to make the most of every day on this great adventure of life.  That's how Filberry was born.


Where are we now? Our dream now is for Phil to also escape the need for the daily 9-5, and as the children leave home, to travel more because being online, we can run Filberry from anywhere in the world. Our business only grows because of our amazing Filberry Fans, so we are grateful to each and every one of you for your support.  We hope to inspire you to 'Go confidently in the direction of your dreams. Live the life you've imagined.' (Henry David Thoreau)


Here are photos of some more of our goals and travels so far!  We'd love to hear your story too if you'd like to share it with us at VIP@filberry.com.

Las Vegas
Nevada desert
We want to travel around Europe taking as long as we like!
We want to support a children's charity so more kids get the care they need.
We'd love to take all the family away somewhere hot for Christmas!
Madeira island


Filberry Family Story - Diaper Bag - Backpack Diaper Bag - Mens Messenger Diaper Bag - Diaper Bag for Dads - Large Diaper Bag - Twins Diaper Bag - Filberry Fans